Have you ever dreamed of creating your own fabric line? Traditionally, creating and buying custom fabrics was very hard to do. Fabric printers had huge minimums, you had to hold onto tons of stock, and the price tag was steep.
Enter digital print on-demand services like WeaveUp. Our custom printing lets you print the quantity you need, when you need it. You don’t have to hold onto yards and yards of stock – order only when you need replenishment. Plus, our Customization Tool makes it simple to change the scale, repeat, and color of your designs. You can make each order entirely custom according to your customer’s specifications.
To get more tips, we talked to interior designer Kimberly Perron, who recently launched her own fabric line. Using WeaveUp as one of her on-demand manufacturers, Kimberly is marketing and selling her line without worrying about order minimums or stocking. Read on to learn about her inspirations and her collection.
How long have you been designing fabrics?
I’m new to textile design. I am an interior designer by profession, but an amateur painter and graphic designer as hobbies. Silly me, I thought it would be a breeze to scan my sketches and art and convert them into patterns. It quickly became obvious that my Adobe Illustrator and Photoshop skills were sorely lacking. So I enlisted the help of professional graphic artists to bring my ideas into patterns and in some cases I purchased some designs the artists had already created. My collection is really a curated blend of designs.
Tell us about your collection.
My forte is in tropical and coastal interior design and sometimes it can be hard to find the right prints. Once I discovered how easy and cost effective it was to print my own designs, I thought it would be a great way to expand my business. I decided to start local and use my hometown area of the Treasure Coast of Florida as inspiration. I focused on Vero Beach, Stuart, and Palm Beach because each of those places has a very unique personality. I created mood boards for each place and collected photos to tell the story of the town. Each collection has 10 prints and 4 colorways.
How does on-demand printing allow you flexibility in selling your collection?
On demand printing is fabulous! I don’t have to worry about minimums, inventory, and I can make adjustments whenever I need to. My clients love that everything is customizable, too. And, I can make prints that match existing paint colors and furniture, which is a huge plus.
Thanks so much for sharing your insights with us, Kimberly! Be sure to check out her collection catalog here, and follow her on Instagram here.
Interested in starting your own fabric line using WeaveUp as a printer? Start uploading your designs, or give us a shout at firstname.lastname@example.org with questions.
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